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What you need to know in advertising today

Tim Mahlman, president of AOL Platforms. AOL Oath promises it can help advertisers who are tired of the Google-Facebook duopoly by using its vast pool of data for ad targeting. And now it’s getting more help in that fight. The Verizon-owned division — an amalgamation of digital media assets cobbled …

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Amazon bumps up cost of monthly Prime subscription

BI Intelligence This story was delivered to BI Intelligence “E-Commerce Briefing” subscribers hours before appearing on Business Insider. To be the first to know, please click here. Amazon is raising the cost of monthly Prime subscriptions from $10.99 to $12.99, Recode reports. The price of monthly subscriptions for students will also …

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Facebook’s News Feed tweak hurts video views

BI Intelligence This story was delivered to BI Intelligence “Digital Media Briefing” subscribers hours before appearing on Business Insider. To be the first to know, please click here. Facebook’s News Feed algorithm change, which prioritizes posts from users’ friends and family over publisher content, has already negatively impacted publishers’ video …

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Newsweek offices were raided by the Manhattan district attorney

A Newsweek event in 2009. Mark Wilson/Getty Images Newsweek’s New York offices were raided by the Manhattan district attorney on Thursday. It’s unclear what the raid was about, though Newsweek is expected to release information about it at some point later on Thursday. Newsweek’s offices were raided on Thursday by …

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What you need to know in advertising today

In early 2015, NowThis went all-in on a distributed Media model, shutting down its website in favor of publishing all of its content directly on social media platforms such as Facebook and Instagram.  Nearly three years since, the Group Nine Media-owned publisher has reinstated its website. The revamped NowThisNews.com site …

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Social publisher NowThis has brought back its website

Getty/Jemal Countess Social publisher NowThis has relaunched its website, which it shuttered in early 2015 to go all-in on social platforms directly. The move comes on the heels of Facebook’s sweeping decision last week to fundamentally alter the News Feed and populate it with more user content versus brand and …

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